The truth about the Golden Ball .. A commercial deal or a collective championship?

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The French magazine France Football announced that Argentine international Lionel Messi was crowned with the Ballon d’Or award as the best player in the world for the year 2021, beating Polish star Robert Lewandowski and Italian player Jorginho, as well as French Karim Benzema.
Messi won the Ballon d’Or for the seventh time in his history, becoming more than the one who won the award in the history of football.

Commercial or technical deal?

No two disagree about the importance of the marketing and commercial side in choosing the parties to the Golden Ball every year. He is always the most popular and popular player who has publicity capabilities, which is what has contributed to Lionel Messi and Cristiano Ronaldo achieving many awards in the past years.

Many times, Franck Ribery, Robert Lewandowski, Andres Iniesta and many other names are nominated for the award, but the priority is always given to the player with the most financial profits and the most marketing player.

Golden Ball Standards

The most prominent question remains, will the Golden Ball award be awarded to those who achieve more trophies? If the answer was yes, Jorginho would have won the European Championship and the European Champions League with Chelsea, or N’Golo Kante would have won the European Champions League title.

There are those who assert that the numbers determine the winner of the Golden Ball award, but looking at the numbers, Lewandowski scored 54 goals in 2021, compared to 42 for Argentine Lionel Messi.

Finally, France Football magazine should determine the criteria for choosing the winner of the Ballon d’Or. Is it the one who wins more titles, the one who offers the most fun, the one who scores and assists the most goals, or the player with the most commercial profits, and does affiliation interfere in journalists’ selection of the winner of the ball? The Ballon d’Or or not, these matters should be better managed before talking about whether the Ballon d’Or winner deserves it or not.





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