Toyota celebrates the launch of the new generation of Land Cruiser in the Middle East


As part of its firm commitment to develop the best vehicles ever and to enhance the legendary status of one of the most popular vehicles in the Middle East region, Toyota announced the launch of the new generation of the Land Cruiser for the year 2022, which combines outstanding performance on all terrains and a spacious cabin of high quality It attracts the hearts of the driver and passengers and gives them a refined experience in all their travels.

Since its first release in 1951, the Land Cruiser has been known for its exceptional off-road capabilities in challenging driving environments. Over its more than seven decades of life, this model has been an indispensable means of supporting people’s livelihoods in remote areas, contributing to the flow of humanitarian aid and disaster relief efforts, as well as enriching people’s lives with exceptional experiences that only this legendary vehicle can provide.

To date, the Land Cruiser has succeeded in achieving a cumulative total of 10.4 million vehicles in 170 countries around the world, which has contributed to spreading the fun and joy among its customers, especially in the Middle East region, where the Land Cruiser enjoys the loyalty of a wide base of customers thanks to its reliability, durability and superior performance. On all terrains, especially off-road. In an effort to continue to meet the aspirations of Land Cruiser customers as a vehicle that allows transportation to any place safely and securely, Toyota is working to elevate this model by setting stricter development and evaluation criteria, based on the needs of drivers around the world.

On this occasion, Takami Yoko, Chief Engineer for Land Cruiser, said: “While times change, the Land Cruiser remains true to its roots. This time, we raised the bar for the all-new Land Cruiser, as our goal was to develop a model that offers the best performance ever on the off-road tracks. In addition to setting a new on-road performance standard for body-on-frame vehicles, my team and I are making sure customers experience this long-awaited development, which includes groundbreaking improvements to both the chassis and drivetrain. The launch of the all-new legendary Land Cruiser comes to celebrate the 70th anniversary of its first launch, and I am confident that the all-new model will support our customers in various around the world and contribute to enriching their lives.

For his part, Kei Fujita, Chief Representative of Toyota Representative Office in the Middle East and Central Asia, said: “We are pleased to launch the all-new Land Cruiser that has been long awaited and holds a special place in the hearts of many around the world, and is still one of the most popular SUVs in Whether you want to drive it off-road or take it around the city, the Land Cruiser offers the pleasure of traveling anywhere with unprecedented levels of comfort for the driver and passengers, without compromising performance or safety.”

Fujita added, “The legendary Land Cruiser proudly carries Toyota’s legacy of high reliability, durability and exceptional all-terrain performance, and has become an essential part of people’s daily lives over the past 70 years not only in the Middle East, but across the globe. We thank our loyal customers for their continued support, and reaffirm our commitment to continue working alongside them towards our ultimate goal of developing the best ever vehicles.”

In a sign of their great confidence in the dimensions of the distinctive design of the vehicle, Toyota engineers did not make any changes to it except for some minor modifications, even with the adoption of the new Toyota Global Engineering platform TNGA, as the all-new Land Cruiser retains its known size, and acquires a more solid appearance through the surround surface. The widest front and rear tires. Toyota combined its technical expertise gained over the past years with the latest innovations with the aim of making a number of improvements, most notably reducing vehicle weight, lowering the center of gravity, adopting new propulsion systems, as well as new interior and exterior designs, and more advanced safety features.

The 2022 Land Cruiser comes with two drivetrain options, including two newly developed V6 twin-turbocharged engines. The 3.5-liter twin-turbocharged V6 petrol engine delivers class-leading performance over conventional eight-cylinder engines, producing 409 hp and 650 Nm of torque. The newly developed engine comes with a ten-speed automatic transmission. The vehicle is also available with the option of a naturally aspirated 4-liter V6 petrol engine, which produces 271 horsepower and 385 Nm of torque, and is connected to a six-speed automatic transmission.

The Land Cruiser’s all-new suspension system features a dual-wishbone suspension system for the front wheels and an advanced four-link suspension for the rear wheels, providing greater on-road stability and greater off-road performance, while the lightweight, high-rigidity chassis ensures reliable reliability. high and contributes to achieving greater fuel efficiency. The Adaptive Variable Suspension (AVS) system (available on Class) optimally controls damping force according to driving conditions, ensuring excellent all-terrain comfort. The new generation of Land Cruiser also introduces the concept of Integrated All-Wheel Drive AIM, which provides comprehensive control of the vehicle’s power, AWD system, as well as the suspension, brakes and steering systems according to driving conditions that work together to take driving pleasure to new levels.

On the other hand, the all-new Land Cruiser is equipped with the latest off-road driver assistance features, most notably the triple differential lock system (front, center and rear) that is unique in this class of vehicles, which provides additional capabilities off-road. As for the electronic dynamic suspension system, the newly developed Toyota E-KDSS, which is the first of its kind in the world, it allows independent control of the front and rear suspension systems and gives the driver and passengers greater comfort and stability regardless of the road conditions (available by category).

In addition, the new 3D-MTM Multi-Terrain Display helps the driver determine road conditions around the vehicle. This system is a first of its kind for Toyota vehicles, and facilitates safer and more confident maneuvers at low speeds, while the new AUTO mode added to the MTS Terrain Select System improves the system’s capabilities with the option to adjust according to road conditions. Such as sand, rocks, dirt and mud. The vehicle also features Crawling System and Turn Assist (available by grade).

The updates that took place on the all-new Land Cruiser made it unique as an iconic vehicle, without compromising its heritage and traditional features of durability and originality, which make it the perfect all-wheel drive vehicle for all roads, especially off-road ones. The front design of the vehicle is based on the heritage of previous generations, with a number of practical features, such as the headlights and radiator grille upgraded to reduce the risk of damage while driving off-road. The daytime running low headlights are connected to the radiator grille in a straight line to form a distinctive feature of the Land Cruiser. As for the side part of the vehicle, it is distinguished by strength and contrasting lines that appear sharply. The perfectly flat bonnet meets the vertical grille at an approximately 90-degree angle, matching the roof and tailgate. At the rear of the cabin, the design is complemented by a sleek, modern look that reflects the straight lines of the front and side panels and accentuates the vehicle’s strong stance. The tailgate has been designed from a single piece of aluminum for the first time in a Land Cruiser, with the aim of enhancing the durability of the cabin. The wide rear bumper can also be used as a standing sill for greater comfort.

The all-new interior embraces the occupants in an elegant and comfortable space, isolated from any external influences. All controls and switches are within easy reach and ease of operation, even when driving on challenging roads. The cabin offers a host of advanced features, such as wireless charging for smartphones, Active Noise Canceling (ANC) technology, and an automatic air conditioning system that includes 4 zones can be controlled separately, each with a backlit control panel. As for the central instrument panel, it includes a 7-inch color MID display and a 12.3-inch multimedia display. Additional available features include a JBL 14-speaker audio system, RSE rear seat entertainment, and first- and second-row seat ventilation. The driver’s seat is electrically adjustable to several positions, while the second-row seats can be reclined and folded in a ratio of 40:60, while the third-row seats can be fully folded to serve as a flat storage area. Plus, the tailgate opens with just a footstool, as well as smart entry and start systems (available by grade).

As with other Toyota models, safety remains a top priority in the all-new Land Cruiser, as the vehicle’s distinctive safety system is integrated with Toyota Safety Sense advanced safety technologies (available by category), which includes a system Pre-Collision PCS with new capabilities and features including ESA and Junction Assist Assist to help prevent collisions with vehicles, bicycles and pedestrians (God forbid). Advanced safety technologies also include DRCC All-Speed ​​Radar Cruise Control, Lane Tracking System (LTA), Lane Keeping Assist (LDA) and Automatic High Beam (AHB).

In addition, the all-new Land Cruiser includes other safety and security features that raise the level of occupant protection, such as 8 SRS airbags that include side curtains for the three seats, Vehicle Stability Control System (VSC), Anti-lock Braking System (TRC) and Anti-lock Braking System ABS, Brake Assist, BA, Parking Brake Assist (PKSB), Blind Spot Monitoring (BSM), as well as the MTM Multi-Terrain Display that includes the PVM Panoramic Display. The all-new Land Cruiser also features Rear Cross Traffic Alert (RCTA), Hill Descent Control Assist (DAC), Tire Pressure Monitoring System (TPWS), Drive Start Control (DSC), as well as driver and front passenger seat belts with pre-tensioners and force-limiting. Belt pressure on the body, as well as 8 sensors on the front and rear bumpers for parking assistance (available by grade).

The all-new Toyota Land Cruiser is available in several distinctive exterior colors that allow customers to express their personality, including three new colors, Precious Pearl White, which is characterized by its high brightness and pearl-like appearance; ; The high-quality dark blue MC reflects the vehicle’s modern design; And the sophisticated copper Avant-garde ME gives the vehicle boldness and presence. Meanwhile, the interior is available in either neutral beige, black or dark red. The vehicle also comes equipped with new 20-inch alloy wheels.

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