In a bold move towards digitizing its games, Microsoft announced that it is working on software that will allow Xbox fans to play directly on the TV.
According to the giant technology company, the program will allow playing on a TV connected to the Internet without the need for a console device.
In this case, players only need control knobs, a screen, and a good internet connection.
Xbox is working with TV manufacturers to integrate its software into their devices to enable users to access games normally available on their consoles.
In the coming weeks, players will be able to purchase subscriptions to Microsoft’s streaming service, “Xbox GamePass Ultimate”, through major Internet browsers (Chrome, Edge and Safari).
“Consoles and PCs are still around, and frankly, they always will,” explained Xbox director Phil Spencer.
But he added, “Thanks to cloud technologies, we will be able to provide a powerful gaming experience to anyone connected to the Internet.”
Xbox Game Pass subscribers reached 18 million worldwide at the end of last year, according to figures released by the group.
The video game market, which was given a strong impetus by the health crisis and closures, has witnessed significant growth in recent years due to the spread of mobile phones and the emergence of cloud services, including “Luna” (from “Amazon”) and “Stadia” (from “Google”), which allow games to exist. On servers and not on the console or PC.
Spending on video games in the United States approached $15 billion in the first quarter of 2021, up 30% from the same period last year, according to the NBD Group.
From Saturday, game companies will participate in the annual E3 video game exhibition (ie, “Electronic Entertainment Expo”), which is held online due to the pandemic.
“Microsoft, as a company, is fully involved in gaming,” a statement quoted Microsoft President Satya Nadella as saying.
He continued, “3 billion consumers love playing for entertainment, team spirit and creativity, as well as the joy of achievement,” stressing that “Microsoft” aspires to “accompany them wherever they play.”