Currently, music display platforms, including Spotify and Deezer, operate on the basis of a monthly subscription amounting to twelve dollars a month, a large part of which is poured into the account of the artists whose works receive the highest percentage of listening from subscribers in general.
The system is facing criticism from artists, as it encourages big stars like Drake and Ariana Grande at the expense of less mainstream artists.
From next April, the German “Soundcloud” platform will launch another system for artists who submit their work through its services, based on the total duration of listening to their fans.
“This is a request that has been repeated for years in the sector,” Soundcloud Director-General Michael Weissmann told AFP. We are delighted to be the first to offer this innovation to support artists. ”
In the end, this move will provide money to “about a hundred thousand independent artists” in the world, through a system described by the platform as more “fair” and “fair” and that will ultimately promote greater musical diversity.
Soundcloud, which was founded in 2007, has more than 250 million music works by 30 million artists in 190 countries.