Record sales for the World Cup Qatar hospitality program


Doha – “Al-Quds Al-Arabi”:

Match Hospitality, which holds the exclusive rights around the world to the FIFA hospitality program, has announced the pre-sales registration for its special hospitality program. FIFA World Cup Qatar 2022 A record $ 90 million.

Match Hospitality is the only company designated by FIFA to promote and exclusively sell comprehensive commercial hospitality packages for official tickets to the World Cup, either directly through the company or through its network of sales agents.

Match Hospitality also announced the appointment of 27 internationally reputed sales agents in 39 countries to sell Qatar 2022 hospitality program packages around the world, as part of an international tender that the company had launched to select agents specializing in travel and sports hospitality.

The appointed agents pledged that their total sales would exceed 260 million US dollars, so that FIFA would set another record at the level of targeted sales of hospitality packages in the pre-sale phase, which far exceeds the pledges made by Match Hospitality agents in the same phase. During the two editions of the World Cup in Russia 2018, and the World Cup in Brazil 2014.

Under a mandate from Match Hospitality, official sales agents will be able to sell official hospitality packages, including match tickets, and optional travel packages that include accommodation, flight, domestic transportation and other travel services.

Commenting on this, Jaime Berum, CEO of Match Hospitality, said: “We are pleased to confirm that the turnout for watching the FIFA World Cup is stronger than ever.” He added in a press statement: “We saw a remarkable global response in the pre-sale stage, and witnessed sales agents interacting with enthusiasm and professionalism with the invitation to submit in our bid for the hospitality program despite the unprecedented challenges posed by the Corona pandemic in recent months, which made us increasingly confident in the existence of Excitement and great interest in the official hospitality program for the 2022 World Cup in Qatar.

He added: “Qatar promises the world to organize an impressive tournament, and it depends on a number of key features that characterize the upcoming World Cup, the most important of which are the proximity of the eight stadiums to each other and their location in the city of Doha or a short drive from it, in addition to its possession of unique attractions and stadiums. Dazzling, designed with the latest international style, as well as for its warm hospitality and Arab hospitality. These unique features of the World Cup will help provide an amazing and unprecedented hospitality experience. ”

The hospitality program for the World Cup Qatar offers packages that include official tickets and a wide range of field services within the stadiums, including luxury food and drinks, distinctive parking, entertainment facilities and other additional services such as accommodation and flight.

Nick Brown, Director of Commercial Revenue at FIFA, said: “We are delighted to see this exceptional interest in the World Cup in Qatar, which will provide an opportunity for the world to come together in a global football festival that will take place after a difficult period the world has gone through. FIFA’s hospitality program has a proven track record of providing an amazing array of services, and by the end of 2022 we will provide our customers with world-class services and an outstanding level of hospitality so that they can enjoy an experience that will remain in their memories.

For his part, Nasser Fahad Al-Khater, CEO of the World Cup in Qatar, said: “The announcement of international hospitality packages for the tournament is an important step on our way towards hosting an exceptional edition of the World Cup in less than two years. Qatar has always promised to set different international standards in the field of hosting major events and events, and hospitality is one of the aspects that we pay great attention to. ”

Al-Khater added: “Welcoming guests from different parts of the world and making them feel as if they are at their home is an integral part of the Arab customs and culture of the region. We will work hand in hand with our partners to welcome visitors and fans and engage them in an unparalleled experience from the moment they arrive in Qatar until they leave, bringing with them unforgettable memories. ”

Hospitality packages for the 2022 FIFA World Cup Qatar will be launched around the world starting February 1, 2021 and will be available to customers on a first-come-first-served basis.

It is noteworthy that the “Match Hospitality” company, whose record is full of other major sporting events, is based in the Swiss city of Zurich and has offices in Doha, London, Manchester, Dublin, Valencia, Moscow, Johannesburg and Rio de Janeiro.


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