Etisalat: Digital solutions strengthen the country’s position as a global center for innovation – economy – local


Etisalat emphasized that advanced digital solutions enhance the country’s position as a global center for innovation, and motivate government agencies, the private sector and individuals to adopt innovative initiatives and ideas at the state level.

During Etisalat’s participation in the “Emirates Innovates 2021” event for this year, the “Open Innovation Center” organized a group of educational seminars and direct dialogue sessions for university students that were held remotely, in addition to optional student tours and competitions in cooperation with a group of prominent educational institutions and companies. Leading international centers and innovation centers such as Aptec Center for Research and Innovation, Emercom, Khalifa University, Huawei, Microsoft, Khalifa Empowerment Program and others.

The first vice president of corporate communication at Etisalat Group, Dr. Ahmed Bin Ali, said that these educational seminars and dialogue sessions aimed to introduce students to advanced digital solutions that are based on next generation technologies such as the Internet of Things and the latest developments in these innovative technologies that form one of the pillars The core of innovation is Etisalat’s belief in the importance of creating a generation armed with scientific techniques and the need to contribute to establishing national competencies to become leaders of the digital future.

He pointed out that in conjunction with the “Emirates Innovates 2021” event, which ran from February 21 to 27, Etisalat was also keen to support and promote this event by changing the logo of its network in line with the strategic visions of the rational leadership of the UAE government that was able to maintain the center. The first in the general classification of the Global Innovation Index at the level of Arab countries for the fifth year in a row.

Etisalat is proud to be the fastest mobile network in the world, and the strongest brand in the Middle East and Africa, and that was nothing but the fruit of the continuous investments it has made over the past years, and it is keen to harness this superiority and advanced infrastructure to drive comprehensive innovation and create an incubator platform for technologies. Emerging technologies such as artificial intelligence, blockchain, internet of things, cloud computing, and 5G technology in line with its strategy of “driving the digital future to empower societies”.

The Etisalat Digital unit, which was launched in 2016 to lead the digital future journey at Etisalat, is an active partner in the government accelerator program, to attract the most innovative and advanced startups in the field of smart technology in the world to find innovative smart solutions in coordination with the local authorities in the country.

The Innovation Center, which was launched in 2017, constituted a milestone in the level of digital innovation in the United Arab Emirates, as it is an integrated digital platform that aims to contribute to supporting government and private entities to benefit from digital technologies and smart solutions that are the latest in the world, and it provides the opportunity to experiment with solutions. Innovative communications that can be applied on the ground, as well as a comprehensive vision of future technologies, access to the best digital platforms and assets with valuable options.

Etisalat allocates a percentage of its annual profits to the Fund for the Development of the Communications and Information Systems Sector, which has financed several strategic national projects to date, and grants for research and innovation projects that lead to the development of the sector’s research and applied development and obtaining patents.

Etisalat is also proud to be one of the partners and founders of the Aptec Center for Research and Innovation in partnership with British Telecom and Khalifa University of Science, Technology and Research, which holds many patents, seeking to lay the foundations necessary to achieve future aspirations, by advancing innovation and caring for creative people. From scientists, engineers and others to achieve excellence and leadership in the telecommunications sector.

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